facebookTwitter
 
MTV “Transistor”
For MTV Denmark's new block of programming for kids, we used iron-on beads to bring back an after school atmosphere and the playfulness of youth.But what happens when grown men play with beads? Soon a group of us was hunched over a light table humming, fleshing out what would later become a soundtrack. The beads took on a life of their own as they smashed into colors and shapes within the confines of a pegged grid.
The piece originally called for CG elements, but with the energy that flowed from almost 10,000 beads moving by hand, the magic of stop-motion proved to be enough to create a nostalgic sense of childhood joy.
Project: Program packaging
Client: MTV
Sound: Kungen and Hertigen

Packaging
 

Swatch “New Gent”

Swatch “New Gent Lacquered”

Swatch “Touch”

Kidrobot for Swatch

Jeremy Scott for Swatch

Swatch “Colour Codes”

UTV Stars

Sundance Channel