http://thankyoustudio.com Breathing life into brands Tue, 15 Jan 2013 12:59:19 +0000 en-US hourly 1 http://wordpress.org/?v=3.4.2 http://thankyoustudio.com/tv/dr-kids/ http://thankyoustudio.com/tv/dr-kids/#comments Thu, 22 Oct 2009 23:00:18 +0000 admin http://www.thankyou.dk/wordpress/?p=708
Program Intro The challenge was to introduce DR’s relaunch of ’70s children’s shows in a program called “Telly from when Dad was boy”. The program was scheduled for a secondary channel when a Disney show was running on the primary channel, so competition for viewers was stiff. [extra] We took a playful approach, poking a [...]]]>

Program Intro

The challenge was to introduce DR’s relaunch of ’70s children’s shows in a program called “Telly from when Dad was boy". The program was scheduled for a secondary channel when a Disney show was running on the primary channel, so competition for viewers was stiff.
[extra] We took a playful approach, poking a little fun at dated technology. A man (face unseen) is shown adjusting the “rabbit ear” antennas on an old black & white TV, gaining a distorted picture and buzzing sounds. He finally gets it tuned into the title graphics of DR’s new children’s broadcast.[/]

Project: Broadcast Client: DR Sound Design: Studio Ovale

TV spot

]]> http://thankyoustudio.com/tv/dr-kids/feed/ 0 http://thankyoustudio.com/idents/mtv-transistor/ http://thankyoustudio.com/idents/mtv-transistor/#comments Sat, 31 Jan 2009 23:00:07 +0000 admin http://www.thankyou.dk/wordpress/?p=617
MTV “Transistor” For MTV Denmark’s new block of programming for kids, we used iron-on beads to bring back an after school atmosphere and the playfulness of youth.But what happens when grown men play with beads? Soon a group of us was hunched over a light table humming, fleshing out what would later become a soundtrack. [...]]]>

MTV “Transistor”

For MTV Denmark's new block of programming for kids, we used iron-on beads to bring back an after school atmosphere and the playfulness of youth.But what happens when grown men play with beads? Soon a group of us was hunched over a light table humming, fleshing out what would later become a soundtrack. The beads took on a life of their own as they smashed into colors and shapes within the confines of a pegged grid.
[extra] The piece originally called for CG elements, but with the energy that flowed from almost 10,000 beads moving by hand, the magic of stop-motion proved to be enough to create a nostalgic sense of childhood joy.[/]

Project: Program packaging Client: MTV Sound: Kungen and Hertigen

Packaging

]]> http://thankyoustudio.com/idents/mtv-transistor/feed/ 0 http://thankyoustudio.com/station-identity/mtv-identity/ http://thankyoustudio.com/station-identity/mtv-identity/#comments Sun, 02 Sep 2007 00:00:14 +0000 admin http://www.thankyou.dk/wordpress/?p=920
MTV “On Air” THANK YOU was fortunate to have the chance to work with creative dream client MTV Scandinavia for its station identity re-brand. The chosen approach was simple; the goal was to inspire rather than impress. [extra] We took the MTV logo full-screen and used simple shapes to mark it up in time to [...]]]>

MTV “On Air”

THANK YOU was fortunate to have the chance to work with creative dream client MTV Scandinavia for its station identity re-brand. The chosen approach was simple; the goal was to inspire rather than impress.
[extra] We took the MTV logo full-screen and used simple shapes to mark it up in time to a quirky synthesized track by i-snor. With a nod to the DADA anti-establishment design movement, Johannes Itten and geometric shapes, we went back to the basics, creating fun, fast and occasionally weird audio-controlled animations, show clips and revamped station IDs.[/]

Project: Station Identity Client: MTV Nordic Music: Studio Ovale Awards: PromaxBDA 08                    (Best On Air Branding)

Program packaging

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